Provides opportunities for students and new graduates to take their first steps as an entrepreneur or startup. We discuss ideas, provide advice on everything from business planning, start-up finance, market research, sales and marketing, etc. We provide advice by appointment to meet one of our mentors. These informal meetings are a chance for founders to get one-to-one support as part of our mentoring program.
Join the club
Most growth stage businesses need to invest in marketing to grow their user base and increase their sales numbers. We offer digital marketing as a service so you do not need to build a team in-house to handle this activity. We also work on establishing your presence on the web using innovative techniques.
Growing startups need to reach out across Cyprus, Europe and the MENA region but have a very limited budget at hand to do this. We are introducing member partner programs as a way for startups to gain visibility in these regions at a very low investment. The programs allows any startup to effectively market themselves.
All startups require visibility. Media is one way of attracting attention and gaining visibility. We created our very own media platform in the form of Gravity Club PostBox, where you can put up your startup story and have it seen by the strong community of members who are a part of Gravity Club. Feel free to write to us if you wish to publish.
We organise monthly meet-ups and we conduct meetings in the other cities where we have a presence, every alternate month. The monthly meetings give our members an opportunity to meet other entrepreneurs who are part of the community and learn. A perfect place to test your networking skills and build connections.
Gravity club plays an important role in our community and ecosystem. It is a network of local and international entrepreneurs from across the globe. We organize specific events for our members to address specific topics for them while at the same time giving them an opportunity to network with other members.
Many of the entrepreneurs are eager to get in front of the investor and pitch their startup to get feedback, validation and investment from them. We curate and invite a set of investors who are interested particularly in early stage startups. Storytelling is an event that is perfect for early stage startups to pitch at.
Knowledge Sessions are specifically designed to cater to the needs of startups and to help entrepreneurs learn very critical skills and techniques which would help them build a much more robust and lasting business.
We offer mentoring as a service to early stage startups to help them ascertain clarity of vision and direction. We also help them understand the intricacies of various business models and act as their sounding board. We support them to go from an idea stage business to one that is ready to grow.
Show and Tell gives entrepreneurs an opportunity to meet investors from across the world but at the same time it also gives them the opportunity to learn from stalwarts of the industry. Show and Tell has awesome workshops on topics that are a must for entrepreneurs.
Optimization and evolvement of your pitching never stops. As your company, your product and your team progresses so does your pitching. We guide you through adapting your pitching to your current needs and requirements in a way that will reflect your company status and goals.
What makes Gravity unique is that we continue to work with our startups beyond their incubation period, helping them with business development, further fund raising and commercialization. Generally startups need approximately 3 years to get established as a sustainable and profitable company so our philosophy and commitment is to remain by their side for the long-haul to help them grow and become successful.
We provide early stage pre-seed funding; a combination of cash, facilities and services to help our startups get started. Our target is to get our founders to the stage where they will be ready for their seed funding round. Seed round is also an option offered by Gravity and its founding members or from our network of private investors.
We provide state-of-the-art working space, IT, technology and prototyping infrastructure, advisory, mentoring and a structured “learning by doing” entrepreneurial curriculum to help aspiring entrepreneurs get started and develop their business.
This is your hard work and we need to protect it. Intellectual Property is an asset which creates value for your company. Innovation diagnostics and intellectual property services like patent writing is an activity that we’ve been very successful in over the years. We share this knowledge and expertise with you.
Products in the making rarely have any actual value, at least not until it reaches the market. It is also very usual that entrepreneurs concentrate on the development of their product and suppress the go-to-market strategy and action plan. We will work with you in defining your targeted market segments, the distribution and sales channels and develop the required partnerships towards an effective commercialization of your product/service.
Partnerships with corporations with extensive marketing experience direct access to market like MTN ensure the effective and successful commercial development of your business.
All these years, we have learned the hard way that shaping technological products is not easy. In order to deliver high quality products that are fully functional and meet all the specifications and needs, specific and targeted testing methods and evaluations need to be carried out. Our experience is the field and the access to high- tech laboratory equipment gives us the ability to deliver any project fully operative and certified.
Every startup requires funding. Office space, IT infrastructure, Payroll, Product Development, Marketing etc. are all crucial for a startup to develop and all require money. We will offer you pre-seed funding in return of equity which will be a combination of cash, facilities, and in-kind services in order to be able to start your business and process the development of your product/service.
Your product needs to be tested. Is it working properly? Is it easy to use? Does it solve the problem it was supposed to? Not only us but potential customers need to get it in their hands or see it on their screens and use it in order to validate it and provide feedback so as to be able to optimize it and get it ready for the real market. Moreover, private investors have moved to further investment rounds seeking less risky investments, thus a prototype is the minimum requirement in order to reach them.
We will offer you all the expertise of our team in prototype design and development as well as access to state-of-the-art prototyping infrastructure in order to prepare your prototype and get it out there to users to test it.
This my evaluation content, continuation of the content
Pitching is an art, and we help you cultivate it. You need to be able to communicate your story, your journey, your startup in a way that transmits your passion and knowledge to your audience who might be your next customer or investor. Our expert team works with you, day by day to build and optimize your pitching and be ready at any given time to communicate your business and product.
Here we define the value to be delivered to our customers incorporating both ours and our potential customers’ belief. This step requires defining and summarizing why a customer should buy and use our product or service.
Mentoring is crucial for startups. Guidance is required at every step and our mentors work tirelessly with yo every day. Mentoring for us is not an academic curriculum. Your mentoring programme and the mentors themselves are chosen based on your needs and requirements. Our resident mentors work with you day by day while our explicit guest mentors pop-in very often to bring you knowledge from the real market.
Your idea needs to transform to an actual product that works properly and looks good. Here we design and develop all the building blocks of your product having in mind always aesthetics, design functionality and user experience. Gravity team shares extensive experience in product design and development build through the years by providing product design and prototyping services to SMEs and esteem organizations all over Europe and Cyprus.
An idea never solely transforms into a business neither generates revenue and profit. This is the point where our team works with you towards identifying the components, the functions and the processes of your business towards generating revenue and profit. Here is where numbers are put on paper and the financial viability of your business is tested. Our methodology incorporates the principles of creative design and business model canvas which will enable you understand how to develop a healthy, sustainable and organic growing business.
The first step is always the hardest, and this is the “modus operandi” of our methodology. Create products that people love by validating your idea first. We will help you break down your idea and identify its real value and resonance on your future customers. Equally important with the willingness of people to buy and use your product is its uniqueness and differentiation towards being able to protect and not conflict with any other product in the market.